
$20000 Value for Under $5000 Cost
Custom WordPress Business Website Solution for Lead Generation and Online Presence Building
Aleksandar Lim - BA, DIP, OCC
647-326-0843
Mississauga, Ontario
Custom WordPress Business Websites for Small Businesses in the GTA
Aleksandar Lim | August 25, 2025
At Aleks Apps, we build more than just websites — we create powerful online platforms that help small businesses in the Greater Toronto Area grow, attract new customers, and generate more leads.
Our websites are fully custom-built on WordPress, designed to be fast, secure, mobile-friendly, and optimized for search engines. Whether you need a professional service site, an online store with secure payments, or a content-rich platform with blogs and videos, we deliver solutions that increase your visibility and engage your audience.
With advanced expertise in front-end and back-end development, we combine creativity and technical precision:
- Front-end magic: Using JavaScript, CSS, and responsive design, we craft interactive experiences that keep visitors engaged.
- Back-end power: Leveraging PHP, MySQL, and WordPress plugins, we build custom features to match the capabilities of any CRM — from appointment booking to customer dashboards.
Every website we create is tailored to your business goals, designed to convert visitors into loyal customers, and built with scalability in mind so your site grows as your business does.
Custom WordPress Plugin Options by Freelancer Aleks Lim
Example: Appointment Booking System
A Doctors Office wants a website for the main purpose of booking appointments for clients and display of business information. They also want to engage patients by writing SEO friendly articles in a webpage content network linked by a navigation system.
Example: Order Placing System
A Local Restaurant wants a website for the main purpose of enabling customers to place orders off a online menu and for client lead generation and display of business information. They also want to engage patients by writing SEO friendly articles in a webpage content network linked by a navigation system.
Example: Directory Listing System
A Treatment Provider wants a website for the main purpose of enabling customers to add single or multiple listings to a website directory and have advanced filter and search features and for client lead generation and display of business information. They also want to engage patients by writing SEO friendly articles in a webpage content network linked by a navigation system.
Stage 1: Done-for-You Hosting, Domain & WordPress Installation
Aleksandar Lim | August 25, 2025
At Aleks Apps, we take care of everything needed to launch your website the right way—fast, secure, and optimized for growth. We’ve worked extensively with GoDaddy, Hostinger, Bluehost, and IONOS, and we’ll set up your hosting, domain, WordPress, email, and SEO so you can focus on running your business.
Hosting Setup & WordPress Installation
- Provision and configure your hosting account (GoDaddy, Hostinger, Bluehost, IONOS).
- Install the latest WordPress—one-click or manual install with database and
wp-config.php
configured properly. - Enable SSL (HTTPS), set PHP versions, caching, and performance basics for speed and security.
Theme Configuration & Brand Identity
- Set brand colors, typography, and layout to match your visual identity.
- Upload and configure logos, favicons, and brand assets in the WordPress Media Library.
- Customize menus, widgets, and key pages so your site looks polished and professional from day one.
Professional Email on Your Domain
- Create professional mailboxes (e.g., info@yourdomain.com) and configure DNS (MX, SPF, DKIM/DMARC) for reliable delivery.
- Set up webmail access so you can send and receive emails immediately, with optional guidance for Outlook/Gmail/Apple Mail.
Domain Registration & DNS Configuration
- Help you choose and register a memorable domain name—your public address on the web.
- Point DNS records (A/AAAA/CNAME) correctly so your site and email work everywhere.
cPanel & File Structure Expertise
- Navigate hosting tools (cPanel/File Manager/phpMyAdmin) and manage files via SFTP/FTP.
- Work safely inside the WordPress file structure (
wp-content/themes
,plugins
,uploads
), including child themes and custom code when needed.
SEO-Ready from the Start
- Configure SEO fundamentals: clean permalinks, titles/meta, XML sitemaps, robots.txt, image alt text, and structured data where applicable.
- Connect Google Search Console/Analytics and set up performance essentials for faster load times and better search visibility.
Built for Engagement & Growth
Whether you need user logins, memberships, advanced forms, bookings, payments, or CRM-style data capture, we combine PHP + MySQL with smart plugin architecture to deliver custom functionality that engages users and turns traffic into leads and customers.
Stage 2: Customizing Your WordPress CRM for Maximum Impact and User Registration & Payments (Built on WordPress, Delivered Fast)
Aleksandar Lim | August 25, 2025
After successfully installing your website on a secure hosting provider, we move into Stage 2: Custom WordPress CRM Development. At this stage, the foundation of your site is in place, and we focus on tailoring it into a powerful CRM system that fits your exact business needs—for a fraction of the traditional cost. While large agencies may charge upwards of $20,000 CAD, our freelance custom development service delivers the same advanced functionality and high-quality user interface for under $5,000 CAD.
The process begins with selecting the right theme as a framework for your CRM. From there, we leverage JavaScript, HTML, CSS, and PHP to modify and extend the theme into something truly unique. Whether your brand requires specialized layouts, custom data management, or specific front-end workflows, our development approach ensures that your website works exactly the way your business does.
This phase is a collaborative, iterative process. We test and refine different fonts, colors, graphics, and layouts to capture the look and feel you envision. By sharing drafts and implementing feedback at every step, we create a system that doesn’t just “work”—it reflects your brand identity with precision. Every iteration gets us closer to a CRM-powered website that combines functionality, design, and usability into one seamless platform.
With Stage 2, we transform your WordPress installation from a basic website into a fully customized CRM that manages your data, streamlines your workflows, and engages your clients—all built around your business vision.
Whether you need user logins, memberships, advanced forms, bookings, payments, or CRM-style data capture, we combine PHP + MySQL with smart plugin architecture to deliver custom functionality that engages users and turns traffic into leads and customers.
At this stage, we configure user registration, account management, and any extensions needed so your clients can sign up, log in, and manage the services you provide—seamlessly. When your business bills for access or subscriptions, we can pair registration + payment in one smooth flow.
Why WordPress for User Management
We primarily leverage WordPress’ native user system alongside proven registration & membership plugins. This approach gives you:
- Speed: Pre-built templates and flows reduce development time and cost.
- Stability: Mature ecosystems for roles, capabilities, and profile fields.
- Flexibility: Custom fields, conditional logic, and custom code where needed.
- Scalability: Ready for growth—add portals, paywalls, or e-commerce later.
Registration & Account Features We Configure
- Sign-Up Flows: Email/password, email verification, strong password rules.
- Profiles & Custom Fields: Capture exactly what your service needs (e.g., contact details, preferences, consent flags).
- Roles & Permissions: Separate client, staff, admin access with clear capabilities.
- Self-Service Accounts: Update profile, billing details, subscriptions, download invoices.
- Security: reCAPTCHA, rate limiting, and best-practice hardening.
Payments That Tie Into Registration (Subscriptions Ready)
If you charge for access or ongoing services, we can bundle payment directly into registration:
- Supported Methods: Credit cards, debit cards, major card brands, Interac e-Transfer (where supported).
- Payment Vendors: Stripe, PayPal, Square, Google Pay (through supported gateways).
- Billing Models: One-time payments, memberships, subscriptions, trials, coupons.
- Financial Routing: Funds go directly to your own merchant accounts—no middleman.
- Receipts & Invoices: Automatic email receipts, downloadable invoices in the user portal.
Once registration + payments are in place, you can easily expand into member areas, gated content, course access, appointment deposits, digital downloads, and more—without re-platforming.
Examples by Service Type
Medical / Dental Clinic
Clients register, verify email, accept policies, and choose a plan (e.g., membership or admin fee). On login, they access a portal to manage appointments, upload forms, and update payment details.
Home Services (HVAC, Plumbing, Electrical)
Homeowners create accounts to request service, approve quotes, store addresses, and pay deposits or service plans—recurring payments handled automatically.
Professional Services (Legal, Immigration, Accounting)
Clients register to access a secure portal, upload documents, pay retainers or subscription support plans, and download invoices for their records.
How We Implement It (WordPress + Smart Plugins + Custom Code)
- User System: Configure roles/capabilities, profile fields, and registration templates.
- Payment Gateways: Connect Stripe/PayPal/Square and enable Google Pay & card wallets where available.
- Registration + Checkout: Combine account creation with secure payment on a single flow.
- Automations: Welcome emails, failed-payment follow-ups, renewal reminders, and receipt delivery.
- Custom Enhancements: Conditional fields, dynamic pricing, coupons, tax rules, and reporting dashboards.
Stage 3 — Turning WordPress into Your Custom CRM
Aleksandar Lim | August 27, 2025
I build bespoke, data-driven WordPress CRM systems for small businesses in Oakville and across the GTA—combining CMS frameworks with advanced front- & back-end development (and a sprinkle of custom code) to capture leads, manage operations, and scale efficiently.
What happens in Stage 3
- Data Discovery → Field Mapping: We translate your business requirements into structured data: entities, fields, and relationships.
- UI Web Forms: We design clean, mobile-first forms (public + admin) that validate inputs and feed your CRM in real time.
- Database Foundation: We scaffold custom MySQL tables and/or WordPress Custom Post Types (CPTs) with meta, taxonomies, and indexes for speed.
- Workflows & Automations: Role-based dashboards, task queues, notifications, and basic reporting to make the data useful on day one.
Example CRM Data by Business Type (Oakville & GTA)
Medical / Dental Office
- Patients: name, DOB, contact, insurance, consent flags
- Appointments: date/time, practitioner, reason, room, status
- Practitioners: specialty, availability blocks, licensing
- Documents: intake forms, referrals, treatment notes (secure)
- Billing: visit codes, insurer, copay, receipt/tracking
UI impact: calendar views by practitioner, quick-book modal, waitlist, patient profile with timeline, “Today’s Schedule” dashboard, secure file uploads.
Trades & Home Services (HVAC, Plumbing, Electrical)
- Leads & Customers: address, property type, service history
- Jobs & Estimates: scope, parts, labor, status, signatures
- Scheduling: crew assignment, route planning, time blocks
- Inventory: parts, SKUs, reorder thresholds
- Invoices & Payments: quotes → jobs → invoices → paid
UI impact: Kanban pipeline (Lead → Quote → Scheduled → Completed), map view for routes, one-click job sheets, photo attachments from mobile.
Studios & Clinics (Fitness, Physio, Wellness)
- Members/Clients: goals, contraindications, packages
- Classes & Sessions: capacities, waitlists, check-ins
- Staff: certifications, shift availability
- Sales: passes, renewals, promos, referral tracking
UI impact: class schedule with filters, member portal, quick sell, attendance heatmaps, automated renewal reminders.
Professional Services (Legal, Immigration, Accounting)
- Clients & Matters/Cases: deadlines, tasks, statuses
- Documents: templates, e-sign, version history, checklists
- Comms: secure client portal messages, email logging
- Billing: retainers, time entries, invoices
UI impact: matter boards, deadline calendar, document checklists, SLA alerts, role-based access for paralegals/associates/clients.
How requirements shape the User Interface
- Entity-First Navigation: The main menu mirrors your data (e.g., Patients • Appointments • Practitioners • Billing) for frictionless workflows.
- Contextual Dashboards: Role-aware cards and queues: “Today’s Patients,” “Outstanding Invoices,” “Open Tasks,” “New Leads.”
- Inline Actions: Convert a lead to a client, book appointments, send estimates, and capture signatures without leaving the page.
- Smart Forms: Conditional fields, autosave drafts, file uploads, and validation that prevents bad data at the source.
- Powerful Search & Filters: Faceted filters, quick find, saved views (“My Patients,” “Jobs this week,” “Expiring policies”).
How we realize this in WordPress + Custom Code
- Custom Post Types & Taxonomies: patients, appointments, jobs, matters with structured meta for performance and clarity.
- Custom MySQL Tables (when needed): For high-volume or relational data, I create optimized tables and indexes.
- Admin UI Enhancements: Custom list tables, bulk actions, column filters, and calendar/kanban views inside WP-Admin.
- Front-End Apps: Secure client/staff portals using shortcodes or theme templates with AJAX/REST endpoints.
- Automation Hooks: Email/SMS notifications, status changes, reminder schedules, and audit trails via WP hooks.
- Security & Roles: Fine-grained capabilities per role (reception, practitioner, manager, client portal).
- Data Portability: Import/export, CSV/Excel templates, and API endpoints for integrations.
Sample custom tables (illustrative):
wp_crm_patients(id, first_name, last_name, dob, phone, email, insurance_no, consent_signed, created_at)
wp_crm_appointments(id, patient_id, practitioner_id, starts_at, ends_at, reason, status, room, created_at)
wp_crm_practitioners(id, name, specialty, license_no, availability_json, created_at)
These tables power fast calendars, patient timelines, and practitioner schedules without bogging down the standard WP post/meta tables.
What you gain at the end of Stage 3
- A working data model tuned to your business with clean, validated forms
- Core dashboards and lists that make daily work faster and more accurate
- Foundational automations (reminders, alerts, assignments)
- A scalable CRM base ready for Stage 4 reporting, analytics, and integrations
Stage 4 — Custom CRM Interfaces & Form Extensions
Aleksandar Lim | August 31, 2025
From structured data to brand-perfect, user-friendly portals
By Stage 4, your business data is already modeled and mapped to secure MySQL tables. Now we transform that data into polished, role-aware interfaces that clients and staff can actually use. We extend WordPress form plugins with custom HTML, CSS, JavaScript, and PHP to build fast, reliable pages that read (and, where appropriate, write) directly from your database—no clunky spreadsheets, no manual copy/paste.
What we build at this stage
- Client Login & Orders View: A secure portal where customers can sign in and instantly see orders from the last 30 days, complete with statuses, invoices, and action buttons (download receipt, request support, reorder).
- Directory Listings Manager: Logged-in clients can view, edit, or renew the listings they’ve posted—filters, search, and inline validation included.
- Staff Dashboards (optional): Role-based tools for your team to review submissions, update case notes, and trigger workflows without leaving WordPress.
How it works
- Extend your form plugins: We keep the plugin you love, but supercharge it—custom fields, conditional logic, database reads, and AJAX actions.
- Real data, real time: PHP controllers query your MySQL tables; UI components render data lists, detail views, and charts with pagination and search.
- Role & permissions: Clients see only their records; staff get tiered access. Everything is logged for traceability.
- Snappy UX: Lightweight JS enhances forms (inline errors, loaders, confirmations) while staying SEO-friendly.
Brand-true on the front & back end
Your CRM won’t just work—it will look and feel like your brand. We match your color palette, typography, spacing, iconography, and tone across client-facing pages and internal dashboards. Email templates, PDF outputs, login pages, and admin labels are all brought in line with your identity.
Quality checks & final polish
- Mock-user testing: We run real-world flows with sample accounts to validate permissions and journeys.
- Resilient error handling: Server-side
try/catch
blocks and graceful UI fallbacks keep things smooth. - Payment test runs: We place sandbox orders to confirm totals, taxes, webhooks, and receipts.
- Micro-animations & feedback: Subtle loaders, success states, and toasts that guide users.
- SEO boosters: We publish targeted articles and landing pages that drive qualified traffic to your new portal.